Who Is Betty Crocker?: Did you know that Betty Crocker, the woman whose name graces boxes of cake mix and tubs of frosting, never actually existed? The fictitious character was made up by the advertising department of the Washburn-Crosby Company, a flour milling company that started in the late 1800’s and eventually morphed into General Mills. Betty was “born” because the head of the department and his all-male staff felt uncomfortable answering female customers’ baking questions and signing their own names; they believed that the women writing in with queries would rather hear back from another woman. The History Kitchen has the full story, complete with pictures of how Betty has looked through the years. Her lack of aging makes us think that the secret to eternal youth must lie in a cupcake mix.

} Date Posted: 2 months ago
Notes
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  6. cookiecuckoo reblogged this from americastestkitchen and added:
    And Duncan Hines?
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    Or, you know, she’s actually an evil overlord alien sea queen out to enslave the human race through her nefarious...
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    Lies! This is Betty Crocker.
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